Why Experience Intelligence Matters
Real Signal and Insights
Traditional feedback tools capture opinions but not the operational context behind them. Experience Intelligence connects real signals from customers and the workforce to the systems and workflows that shape their experience.
Reveal Signal Across Products, Services and Daily Work
Experience gaps are often buried beneath complex processes, silos and work patterns. Unified experience signals expose these blind spots so teams can act quickly and prevent future issues.
Drive Improvement Where It Creates The Most Value
When insights are connected to your operating model, teams can concentrate on improvements that drive stronger experience, performance and financial results.
Simulate Experience Outcomes Before You Deploy
Model experience scenarios quickly and see how changes will affect customers and teams. Quantify the operational and financial impact of different options and choose the path that creates the strongest experience outcomes.
How It Works
Reveal Opportunities Through Lived Experience
Capture direct customer and workforce signals and map it to your operating and product models.
Experience Signal
Customers and workers share their lived experience as they move through your products and workflows.
AI-Powered Analysis
AI reviews what people share, identify patterns and surfaces the themes that matter across products, services and daily work.
Insights Map to the Operating Model
Insights are placed on the workflows, products, and value streams they relate to so you can see where experience occurs and how it connects to your systems.
Improve Through Simulation and Learning Loops
Teams use simulation to test potential changes, understand their impact, and choose the strongest path forward. Each improvement feeds a learning loop that strengthens experience and performance over time.

Experience Intelligence in Your Operating Model
See Experience in Operational Context
Signals are connected to the workflows, products and value they relate to. This shows where moments occur, what systems shape them, and how experience moves through the organizations.
Reveal Cross-System Patterns and Contraints
By viewing experience intelligence across the entire operating model, repeating issues and hidden bottlenecks become clear.
Inform Decisions with Lived Experience
Decisions and improvements are ground in what people actually experience. Teams can evaluate changed with better context, prioritize confidently, and prepare for simulation to test future scenarios before committing resources.

